This evolution is 25 years in the making.

Ready for Zeno’s now and next, today we are introducing our new visual identity – vibrant, optimistic and unexpected. Zeno in every way. The work of many talented, creative people around the global Zenoverse.

Standing tall and proud, our bold new look embodies Zeno today: strong, determined and committed to partnering with colleagues and clients on work that impacts people and business, society and our planet.

I have thought long and hard whether to write on this topic, or just keep these thoughts to myself.    

But it felt wrong to not share my truth. I kept coming back to the advice we give clients about authenticity, and the work Zeno has done over the years to advocate for others and act in difficult times.  

As an agency and a Zeno family, we are firmly opposed to hate in all its forms. Our values, and commitment to diversity, equity and inclusion ensures that Zeno is a safe place where all are welcome.  

Food and nutrition experts from around the world gathered at the 2023 Food & Nutrition Conference & Expo (FNCE) in Denver, CO to share cutting-edge nutrition research and present educational lectures.

Here are the latest trends impacting the food industry now and into the future:

Zeno Group is joining forces with Qu Hong, one of China’s leading communications professionals, to co-found Zeno China Consulting. The new agency will integrate high-level marketing and reputational capabilities with locally savvy, campaign-led execution, backed by the strength of Zeno’s award-winning global network.

We have all read (and experienced) the pressures in today’s workplace – a confluence of rising expectations from four generations in the workforce, harsh economic realities, global crises and demanding business environments. Building the business now goes hand in hand with building company culture. And keeping employees informed and engaged is challenging. Enter middle managers, the unsupported and unsung heroes who could also be a company’s hidden engine to drive communications and change. Yet, companies and senior leaders are failing middle managers – and they don’t even know it.

Zeno has announced the appointment of Cheryll Forsatz as Managing Director of Zeno East to lead the region into its next chapter.   

Forsatz joins from global confectionery company Ferrero USA where she served as vice president of corporate communications and public relations since 2018. Over the last 25 years, Forsatz has built her career with a combination of agency and client-side experiences.