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Thinking That Transforms

Zeno Named PRWeek’s Best Place to Work 2022

Intern Day Blog Hero

Get Your Own Coffee, It’s National Intern Day

It’s a mantra we’ve all embraced at one time or another - keep calm and ask the intern. 

At Zeno, interns play a pivotal role on all teams across the globe, embarking upon transformative journeys that help them gain invaluable networking opportunities, job skills, and industry experiences. As the marketing intern, I have witnessed firsthand the personal and professional growth that unfolds within the walls of this dynamic agency, having the opportunity to write this blog post, network with inspiring colleagues, and lead projects early in my career.  

Zeno Group at Cannes 2023

Let’s Make People Laugh Again: Reflections from Cannes

As the dust settles on Cannes Lions conversations, I can’t help but feel how emotionally heavy a lot of the work was this year. Only one in 10 of Gold and Grand Prix winners in 2022 used humour in their work and even fewer used it this year. And the well-documented global rise in unhappiness (negative emotions such as stress, sadness, anger and worry) remains unchanged from last year, according to Gallup’s Negative Experience Index. 

Zeno Thinks Thread Blog

Threads is Here: What Brands Need to Know

Threads is Instagram’s timely answer to Twitter, designed to capitalize on Twitter’s recent challenges and provide a viable alternative social network. Here’s 4 key things you need to know.

AAPI Month

Putting Us First: Celebrating Asian American and Pacific Islander Heritage Month

Each year, the month of May in the U.S. consists of many cultural moments for Americans – especially for the Asian American and Pacific Islanders (AAPI) community. As established back in 1992 by President George H.W. Bush, AAPI Month was born in recognition of the plethora of accomplishments and influences the AAPI community has and will continue to instill on the American society.

Creator IP Hero Image

Video Killed Influencer Marketing: Redefining Success in the Creator Era

For more than a decade, we’ve witnessed the continued evolution of the influencer industry. At its inception, brands could activate bloggers with a mere product exchange. Sponsored content then infiltrated social media, birthing contractual agreements and the Instagram influencer as we know it. And today, we bear witness to another industry shift and talent rebrand. 

The State of Multiculturalism in America Today: A New Mandate

The past few years have put a spotlight on personal and professional commitments to diversity, equity, and inclusion, highlighting the many ways in which society needs to evolve to better serve the collective good.