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INSIGHTS

Thinking That Transforms

As a global, strategic business partner, we strive to change perceptions. Here’s how we do it - check out some recent news from Zeno.

Zeno Group Named 2019 Agency of the Year

Employees at work
Insights

2019 Barriers to Employee Engagement

Zeno surveyed more than 4,500 employees in Singapore, Canada, the U.S., and the U.K. about their attitudes toward their jobs, and their specific concerns around current issues prevalent in the workplace. 
American flag, thumbs up
Insights

New Rules of Engagement: Preventing Influencer Fraud

Influencer marketing is expected to increase to a $5-$10B industry by 2020 – and is quickly becoming an essential part of an integrated marketing mix.

NYTime App
Insights

Which Media Influenced the Technology Narrative in 2018?

Zeno Group has started compiling media research on core technology topics that drove coverage and conversation in 2018.
Zeno 20th Anniversary
News

Zeno at 20

The full story is revealed about the birth of Zeno Group, starting 20 years ago in the fall of 1998.
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Insights

Audience Intelligence: The Future of Data-Driven Personas

The study of our audience's behavior will make us go from hoping to knowing what our audience's want, which must be the future of all digital, marketing and communications programs.
3MZ Breakfast Briefing
Insights

Disruption at Breakfast

At 3 Monkeys Zeno, we are always drawn to people who think differently. So I was delighted to interview Nicole Yershon, the author of Rough Diamond: Turning Disruption into Advantage in Business and Life, at our Book at Breakfast event.