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洞察

思考以改变世界

作为全球化的战略与商业合作者,我们努力突破成见。如需了解Zeno的具体案例,请阅读关于Zeno的最新资讯。

Zeno Group Named 2019 Agency of the Year

PRWeek AOY
Awards

Grit, Growth + Gratitude

A decade after Zeno Group’s first PRWeek midsize agency win, Zeno U.S. was named 2021 Large Agency of the Year AND overall Agency of the Year. We are honored and humbled by this recognition against such formidable competition and in a year filled with such turbulence and many twists in the road.
#StopAsianHate
Insights

#StopAsianHate: Supporting Our Asian American Colleagues and Friends

While unfortunately not new, the frequency and intensity of anti-Asian racism is rapidly escalating. We must come together and take action, because silence only serves to perpetuate this racist behavior. 

Paul Mottram headshot
Insights

For Communications Pros, The Recovery Will Be Different

For public relations, 2020 was all about the pandemic and implacable reality of a life-threatening disease, mass lockdowns and economic turmoil. With economies beginning to show signs of new life and even a possible boom, it’s time to rethink our role as communicators.
UPS logo on plane
News

Zeno Group Delivers for UPS

Global logistics leader UPS has selected Zeno Group as its Asia Pacific communications agency of record, following a competitive pitch. The remit covers 10 geographic markets in the region, including Mainland China, Japan, South Korea, Taiwan, Hong Kong and Southeast Asia, led by Zeno’s regional hub team in Singapore. 
IWD 2021
Culture

International Women’s Day – A Time to #ChooseToChallenge

Monday, March 8 is International Women’s Day 2021. This day comes almost a year since the outbreak of COVID-19 forced all Zenoids to work remote – a disruption to our lives, routines, and traditions. After an unprecedented and enlightening year, we at Zeno Group are celebrating and reflecting on how we can make a difference.
Culture

Zenoid Perspective: The Wheels On The Bus Are Off

Leading up to International Women’s Day, Zeno’s Jackie Cox Battles kicked off PRWeek’s series of perspectives from women in PR facing the professional and personal challenges of surviving the pandemic. This is her story. 

I pride myself on being a pretty positive and resilient person. It’s all about perspective. Choose happiness. Life is what you make it. Be grateful. And though I still subscribe to this philosophy, the pandemic has turned me from optimist to realist forcing me to address a silver lining that has dulled or disappeared entirely.