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INSIGHTS

Une vision qui fait bouger les lignes

A New Look for Zeno, Now and Next

Zeno East Leadership Announcement
News

Zeno Names Cheryll Forsatz Managing Director, Zeno East and Byron Calamese Global Head of Innovation

Zeno has announced the appointment of Cheryll Forsatz as Managing Director of Zeno East to lead the region into its next chapter.   

Forsatz joins from global confectionery company Ferrero USA where she served as vice president of corporate communications and public relations since 2018. Over the last 25 years, Forsatz has built her career with a combination of agency and client-side experiences.  

World Mental Health Day Blog
Insights

Fighting the Pandemic of Loneliness

October 10 is World Mental Health Day, and this year’s theme is “mental health is a universal human right.” As a society, we’ve made tremendous strides in destigmatizing and treating brain health, yet there is more to do. There are the big, interconnected issues like substance use disorder, self-medication, criminalization, access to housing and therapy. But today, I want to focus on a smaller issue that impacts many, and that we can all take steps to fight: loneliness.  

Intern Day Blog Hero
Culture

Get Your Own Coffee, It’s National Intern Day

It’s a mantra we’ve all embraced at one time or another - keep calm and ask the intern. 

Zeno Group at Cannes 2023
Insights

Let’s Make People Laugh Again: Reflections from Cannes

As the dust settles on Cannes Lions conversations, I can’t help but feel how emotionally heavy a lot of the work was this year. Only one in 10 of Gold and Grand Prix winners in 2022 used humour in their work and even fewer used it this year. And the well-documented global rise in unhappiness (negative emotions such as stress, sadness, anger and worry) remains unchanged from last year, according to Gallup’s Negative Experience Index. 

Zeno Thinks Thread Blog
Insights

Threads is Here: What Brands Need to Know

Threads is Instagram’s timely answer to Twitter, designed to capitalize on Twitter’s recent challenges and provide a viable alternative social network. Here’s 4 key things you need to know.

AAPI Month
Culture

Putting Us First: Celebrating Asian American and Pacific Islander Heritage Month

Each year, the month of May in the U.S. consists of many cultural moments for Americans – especially for the Asian American and Pacific Islanders (AAPI) community. As established back in 1992 by President George H.W. Bush, AAPI Month was born in recognition of the plethora of accomplishments and influences the AAPI community has and will continue to instill on the American society.