INSIGHTS
Denkweisen, die Veränderungen in Gang setzen.

Bravery Makes Business
I was grateful to spend the week of Cannes Lions in the basement of the Palais, reviewing the work, talking to jurors and sitting in on judging panels. If like me, the sun and the crowds don’t agree with you, there’s no better way to experience the International Festival of Creativity.

Zeno Group Names Leah Katz Managing Director, Zeno East
Zeno Group announced today the appointment of agency veteran Leah Katz to lead Zeno East, overseeing teams in New York and Washington, D.C.
Katz joins Zeno from FleishmanHillard in New York where she established a proven track record of sustaining growth, managing global teams and cultivating a culture of high performance. Katz has over 20 years of industry experience, across health, consumer, corporate and digital capabilities.

How Comms Pros Can Protect Mental Health in a Complex World
In honor of Mental Health Awareness Month, members of our Zeno Healthy Minds ERG are sharing their diverse experiences and insights on safeguarding mental wellbeing against a backdrop of challenging societal events and conversations that can negatively impact our mental health.

Mushrooms, Mochi and Meatless Alternatives: Key Trends from Expo West 2024

Speak Up: Overcoming Greenhushing this Earth Month and Beyond
As we enter Earth Month, companies stand at a critical juncture: to actively engage or to remain silent? In today's landscape, environmental, social, and governance (ESG) issues are under greater scrutiny than ever before yet support for these topics remains top of mind for many.

Winning in the Workplace: Zenoids Share Lessons Learned as Former Student-Athletes
“Most student-athletes go pro in something other than their sport.”
April 6 is National Student-Athlete Day—a day when these words from the NCAA commercials ring especially true for several of us here at Zeno Group. Having competed at some of the highest levels of amateur athletics while simultaneously managing course work, internships and everything else associated with being a full-time student, we entered our agency careers well-prepared.
Here are a few of the lessons we have carried with us.