Integrated communications professionals should be mindful of certain Superbowl marketing trends when brainstorming for their clients.

The experience of what it's like to be a Zeno intern, and how to raise the bar year after year.

The Human Project, Zeno's Group's proprietary research on generations, emphasizes millennial's' longing to embrace the desire to live in balance while leveraging technology to help them continue to help others regarding healthcare.

The expanded use of digital, electronic and network technology has induced significant benefits for care delivery and organizational efficiency, but also creates opportunities for cyber intrusions.

As the debate around who will be the next president of the United States continues, the fight for the youth vote is on.

The storytelling lesson from Rio 2016 and the stories from the Olympics and now the Paralympics.