In a first of its kind global study, The 2020 Zeno Strength of Purpose study draws a direct correlation between brand purpose and bottom line impact. Consumers are four to six times more likely to purchase from, trust, protect and champion companies they believe have a strong Purpose.

The full story is revealed about the birth of Zeno Group, starting 20 years ago in the fall of 1998.

Mid-Sized Global Challenger Adds Significant Scale to Further Accelerate Growth and Capabilities

Zeno Group, the global integrated communications agency, today announced that it has acquired 3 Monkeys Communications, one of the UK’s leading independent communications consultancies. The acquisition positions Zeno as a uniquely mid-sized global, independent agency, and enables 3 Monkeys to export its special brand of award-winning communications work around the world.