INSIGHTS
Pensamiento que Transforma

Zeno Group Appoints David Baum as EVP, Head of Corporate Affairs, East
Zeno Group has appointed David Baum as Executive Vice President, Head of Corporate Affairs, East, based in New York City. David will report to Zeno East Managing Director Leah Katz, joining an integrated, award-winning Corporate Affairs practice helping clients navigate their most critical reputational moments.

Zeno Publishes Third Annual ESG Report: “Toward Something Better”
Three years ago, Zeno came together to articulate more deeply who we are, why we exist and the impact we want to make as a company. This led to the agency’s new purpose: champion the courageous to achieve something better for humankind. Since then, this purpose has guided us in everything we do.

Allies & Advocates Harnesses the Power of Civil Society

Zeno Group Adds World Economic Forum Veteran Georg Schmitt to Reputation Advisory Board
Zeno Group has appointed Georg Schmitt, a renowned strategic communications expert, to its Reputation Advisory Board.
Schmitt spent over a decade serving on the Executive Committee of the World Economic Forum, leading initiatives in stakeholder management, media, corporate affairs, marketing, and business communications.

Zeno Group Names David Lian Regional President, Asia Pacific
Zeno Group has named David Lian Regional President, Asia Pacific. A 10-year veteran of the agency, Lian will succeed Paul Mottram, who is stepping down from the role to pursue personal interests.
Lian was most recently Managing Director for Growth and Innovation in APAC, where he pioneered Zeno’s data-driven strategic approach and played a leading role in the development of the firm’s adoption of AI technologies, in addition to anchoring several client relationships.

Zeno Group Names Abhishek Gulyani Managing Director, India & Head Of Corporate Affairs, Asia Pacific
Zeno Group announces the appointment of Abhishek Gulyani to lead Zeno India, overseeing teams in New Delhi, Mumbai and Bangalore, and serve as head of the firm’s corporate affairs practice in Asia Pacific. Abhishek will report to Paul Mottram, Zeno Regional President, Asia Pacific and serve on the agency’s regional and global leadership teams.