勇敢追求超乎想象的成果

Growth is no longer shaped primarily by advertising, marketing spend or customer acquisition. According to new research from Zeno Group, senior marketing leaders increasingly believe reputation, trust and earned influence play a critical role in business performance alongside creativity. Yet  organizational structures and  overall  remits  are proving to be barriers toward managing this evolution. 

Today's consumers want food that is healthier, more functional, more transparent, and more affordable. Brands are racing to deliver.