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Capabilities & Services

Media

Earned, owned and paid: we optimize for audiences and bring a media mindset to everything we do.
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About Media

At Zeno, we take a holistic approach to media across earned, owned and paid. We are ‘Born from PR’ so it’s natural for us to bring an earned sensibility to everything we do. Our paid media experts propose highly-efficient campaigns and optimize them for performance. From an owned perspective, our content strategists consider each channel – existing or new – to leverage for storytelling in multiple formats. Finally, all of our thinking is informed by the analysis from our data scientist who help us ensure we are getting the right content, in the right channel, for the right audience at the right time.

Nancy Ruscheinski Chief Operating Officer Zeno Group

Nancy Ruscheinski

Chief Operating Officer

Address

130 E Randolph St
30th Floor
Chicago, IL, 60601
United States nancy.ruscheinski@zenogroup.com

Phone

Email

Related Services

  • Storytelling
  • Paid social
  • Branded content
  • Opportunistic media
  • Press materials development
  • Influencer engagement
  • Editorial calendars
  • Media events
  • Media training
  • Earned media strategy
  • Performance media
  • Contributed media
  • Media relations
  • Owned media strategy
  • Influenced media
  • News engine management
  • Community management
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