Speaking Female

Zeno Group was the first major public relations agency with a consultancy devoted to the world's most powerful consumer group: American women. There is no question about the importance of tapping into the tremendous spending potential of the female market. Whether moms, single or married, young or old, women drive much of the spending in our country.

Recognizing this potential, Zeno Group has a practice devoted to understanding the multi–dimensions of this diverse market segment and helping our clients build relationships with them and influence their purchasing decisions. Our Speaking Female team members have special knowledge of this complex consumer audience, and develop strategies to ensure that your messages and products connect with women.

  • Engage in product seeding and topical discussions with a panel of more than 40,000 influential women
  • Tap offline and online female targeted media relationships
  • Reach key bloggers
  • Tailor media landscape analyses to assess content reaching and engaging
    females

Case Studies

  1. Ethel Gloves
  2. Skintimate

Interested in our working with Zeno?
Contact:
CHERYL PELLEGRINO
SENIOR VICE PRESIDENT
200 Park Avenue South, Suite 1603
New York, NY 10003
cheryl.pellegrino@zenogroup.com
Direct Dial: 212-299-3962