Brand Marketing

Brands are extensions of consumer aspirations and desires. Whether targeting Gen Y, soccer moms, health–conscious baby boomers, car lovers, or early technology adopters, Zeno Group devises thoughtful strategies and creative programs that reach the right people with the right message to shape opinion, create preference, and, ultimately, drive behavior.

Zeno Group's award–winning brand marketing teams have helped clients launch new brands, refresh brand identities, enter new market segments, engage new and old customers, and build share of mind and share of market.

We specialize in programs that employ traditional and digital media, experiential events, sponsorships, social marketing, and strategic alliances. We leverage our carefully cultivated relationships with news media organizations, thought leaders, third–party advocates, and celebrities to maximize the market potential for our clients.

Zeno Group has deep experience in:

  • Food and nutrition
  • Durable goods
  • Electronics and personal technology
  • Packaged goods
  • Luxury items
  • Automotive and boating
  • Financial services
  • Personal health and beauty
  • Retail

Case Studies

  1. 3LCD
  2. AstraZeneca
  3. Breakstone
  4. Collegiate
    Funding Services
  5. Edge
  1. Gap Inc.
  2. Kia Motors
  3. Pfizer
  4. Pizza Hut
  5. Quiznos
  1. Roundy's
  2. SKIL Power Tools
  3. Stamps.com
  4. Twinlab
  1. Tylenol
  2. VNSNY
  3. Whirlpool
  4. Zoombak

Interested in Brand Marketing?
Contact:
GRANT DEADY
MANAGING DIRECTOR
200 East Randolph St
Suite 5230
Chicago, IL 60611
grant.deady@zenogroup.com
Direct Dial: 312-396-9734