Zeno Group Blog » Digital Lifestyle http://www.zenogroup.com/blog Just another WordPress weblog Wed, 28 Jul 2010 17:12:52 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 Zeno Group Digital Lifestyle: Top Digital and Social Media Stories of 2009 http://www.zenogroup.com/blog/2010/zeno-group-digital-lifestyle-top-digital-and-social-media-stories-of-2009/ http://www.zenogroup.com/blog/2010/zeno-group-digital-lifestyle-top-digital-and-social-media-stories-of-2009/#comments Wed, 06 Jan 2010 20:18:03 +0000 Nick Mendoza http://www.zenogroup.com/blog/?p=509 Zeno Group’s Digital Lifestyle team looked back at the top digital and social media stories of 2009 and recapped them in our e-newsletter, which is embedded below. We discuss the real-time revolution, the shift from advertising to engagement, the App Store and more.

You may also follow the Digital Lifestyle team on our blog (www.zenodigital.com) or on Twitter (@zenodigital) to see what’s influencing our world in 2010.

Zeno Group Digital Lifestyle: Top Stories of 2009

]]> http://www.zenogroup.com/blog/2010/zeno-group-digital-lifestyle-top-digital-and-social-media-stories-of-2009/feed/ 0 The Social 7 Monthly Digest from Zeno Group Digital Lifestyle http://www.zenogroup.com/blog/2009/the-social-7-monthly-digest-from-zeno-group-digital-lifestyle/ http://www.zenogroup.com/blog/2009/the-social-7-monthly-digest-from-zeno-group-digital-lifestyle/#comments Tue, 22 Sep 2009 17:46:08 +0000 Nick Mendoza http://www.zenogroup.com/blog/?p=473 Zeno Group’s Digital Lifestyle practice is now producing a monthly report titled The Social 7, which will highlight the latest digital and social media news and stories that should be on your radar.

The September 2009 issue is embedded below and may also be found on The Social 7 blog.  Follow the ongoing conversation on Twitter: thesocial7

Zeno Group Digital Lifestyle-TheSocial7 Sept.09

]]> http://www.zenogroup.com/blog/2009/the-social-7-monthly-digest-from-zeno-group-digital-lifestyle/feed/ 0 Movie Apps Get Social as Studios Integrate Facebook Connect http://www.zenogroup.com/blog/2009/movie-apps-get-social-as-studios-integrate-facebook-connect/ http://www.zenogroup.com/blog/2009/movie-apps-get-social-as-studios-integrate-facebook-connect/#comments Wed, 09 Sep 2009 22:44:31 +0000 Nick Mendoza http://www.zenogroup.com/blog/?p=454 Movie studios fully understand the influence that word-of-mouth reviews, whether positive or negative, have on box office receipts. Social networks are accelerating this conversation as consumers hype or hurt a movie’s perception. Many observers speculate that moviegoer talk on Twitter, which often comes straight from a mobile phone inside a theater, can impact a film’s opening weekend. As a result, studios are experimenting with ways to tap into the viral discussion, create awareness on social networks, and transform the mobile phone into a driver of positive buzz and box office earnings.

Read the full article on PBS MediaShift.  Do you use Facebook Connect on your iPhone or on any Web site?

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