Health, It’s Personal

posted by Brittany Bauccio
Wednesday, March 17th, 2010

In my opinion, one of the most rewarding aspects of working in health communications is our ability to make a positive contribution through our work, as we help to ensure that our clients’ efforts are successful. Whether it’s an awareness campaign launch or data and milestone support, we’re invested.

All of us Zeno-ites in the health practice are always following the health news and trends to see how our clients may be impacted and where they fit in the story. The privilege of working in the health space is that it affects all of us on some level whether directly or indirectly.

As health care communications specialists, we are uber-aware of everything from oncology to orphan disorders. We can rattle off survival rates for a variety of diseases. We likely ask our doctors too many questions and may find ourselves opting for a few extra screening measures, and recommending them to our family and friends as well.

For some of us, our professional lives have further piqued our interest and inspired us to get involved on a personal level.

Just last week, a colleague volunteered her time and even braved flu-like symptoms to serve as a bone marrow donor.

On a much smaller note, I’m completing my second season with the Leukemia and Lymphoma Society’s (LLS) Team in Training (TNT) program. This season has been a special one for me since I’ve had the opportunity to serve as a team captain helping new runners reach their fundraising and training goals as they prepare to take on their first half or full marathon on March 20. While it’s no secret that I love running, I also feel strongly about TNT’s mission to find a cure for blood cancers and improve the quality of life of patients and their families.

Health may be our business but it’s personal as well.

2 Responses to “ Health, It’s Personal ”

  1. New Fapturbo 50 Release Says:

    [...] Zeno Group Blog» Blog Archive » Health, It’s Personal [...]

  2. Kristina Rhodes Says:

    This is truly so inspiring. What an example you are for other professionals. You are a perfect example of how you really do your best work, when it’s something you’re passionate about.

Leave a Reply

“We have two ears and one mouth, so we should listen more than we say.” - Zeno of Citium

About This Blog

Our agency's namesake, the Greek philosopher Zeno of Citium, used the quote above as one of his guiding principles.

On this blog our employees will share their thoughts on the world and our industry so that others both inside and outside our company can listen and learn. Read More

Email Subscription

Delivered by FeedBurner

Most Popular Posts

  • Are You Smarter Than Sarah Palin?
    As we eagerly await tonight’s much anticipated vice presidential debate, women across the country – and men for that matter – are asking themselves, “Am I smarter than Sarah Palin?”. After watching Gov. Palin’s int...
    More...
  • The Multi-Dimensional Mom
    I just returned from the Marketing to Moms conference and I have to say, it truly has never been a better or more exciting time for marketers to be reaching moms. Why? Well, for one, mom’s powerful. Consider the fact that mom controls 80% of all hous...
    More...
  • Local Blogs Take the Stage
    A few months ago, Los Angeles Magazine announced that downtown LA was named the “third bloggiest neighborhood” in the US. That’s a pretty cool claim to fame, if you ask me, but I have noticed that as local dailies die out, readers are turning to ...
    More...
  • Rising Tide of Online Boomers
    Last week I received a Facebook friend request from one of my mother’s best friends. That same week, another friend called me to say that her father had just created a profile and was spending significant hours networking on the site. What do they ha...
    More...
  • A Failure of Disclosure
    Like many of us with money in the market, I tuned into CNBC this morning to assess the damage after reading about all the turmoil over the weekend. Jim Cramer said something that caught my attention. When asked what brought about the current environm...
    More...