Blessings of a Skinned Economy

posted by Lisa Robinson
Monday, May 18th, 2009

Years ago a wise and experienced mom handed me a parenting book that helped shape and define my approach to child-rearing. The book, Blessings of a Skinned Knee, articulates the importance of allowing our children to fail in order for them to learn how to succeed. Just as life is often not fair or easy, we all know that overcoming obstacles is critical for success. That is why I choose to find life lessons from this challenging economy for ourselves, our clients and for our children. It is important for kids to see that we too can handle adversity and can creativity find solutions to our problems. I find that our family is eating home more, finding ways to spend time together that involve doing rather than spending and being more thoughtful about purchases. As moms and marketers to moms, we know the importance of sharing information, from best buys to best practices. Mom bloggers are so powerful because we get the importance of finding solutions and sharing experiences. Teaching and modeling resourcefulness and optimism is a great life lesson. We can calculate the costs of daily savings or our net worth, but the price of teaching our children to learn how to falter and not give up: priceless.

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Our agency's namesake, the Greek philosopher Zeno of Citium, used the quote above as one of his guiding principles.

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