Andrea Morgan Joins Zeno Group as Managing Director, New York

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Andrea Morgan Joins Zeno Group as Managing Director, New York

New York, N.Y. (September 14, 2009) – Zeno Group is pleased to announce that Andrea Morgan has joined the firm as managing director of its New York office. In her new position, Morgan will be responsible for directing the agency’s New York office operations and for driving client service, quality implementation and business growth.

“We are thrilled to have Andrea join Zeno Group,” said Lynn Hanessian, chief executive officer, Zeno Group. “Andrea’s tremendous experience and expertise with major brands, and her ability to roll-up her sleeves and lead account teams with enthusiasm, will make her a major asset to our clients.”

Morgan, a marketing specialist with an extensive background in the consumer goods and health arenas, was previously an executive vice president, managing director at EuroRSCG Worldwide PR. There, she oversaw many clients including: Sears, Kmart and Schering-Plough’s MiraLAX.

Recently Morgan launched the return of the Sears Wish Book and propelled Sears as a lead retailer during the holiday season through an integrated marketing campaign. More than 200 million impressions were garnered, including four segments on the CBS Early Show and three segments on The View.

Prior to Euro, Andrea was with Edelman Worldwide for more than 12 years, where she was responsible for leading the convergence between consumer health and consumer marketing in order to reach multiple audiences including customers (retail partners), professionals, consumers and KOLs. She also worked in Edelman’s London office where she managed the European implementation of a global communication campaign and worldwide press relations on behalf of numerous clients.

Morgan received a Bachelor of Arts in public relations and advertising from Northern Arizona University.

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About Zeno Group
Zeno Group offers a comprehensive range of services addressing the marketing, corporate reputation, issue management and advocacy and social dialogue needs of its clients. Practices include Brand Marketing, Corporate & Public Affairs, Health, Speaking Female and Digital Lifestyle. With offices in New York, Chicago, Los Angeles, and Washington, D.C., Zeno Group’s clients include Schering-Plough, Pizza Hut, Kia Motors America, AstraZeneca and the Alliance for Automobile Manufacturers. For additional information on the Zeno Group, please visit www.zenogroup.com.